Skip to content
MarketScale
‹ Back to IndustriesEnergy

The Next Generation of Energy: The Importance of Power Quality

Where did the understanding that power quality was an issue people needed to pay attention to begin? Joe Piccirilli, CEO of Rosewater Energy Group, said it was mission-critical environments where power quality problems first became an issue. Piccirilli and Mario Bottero, COO of Rosewater Energy Group, dove into the topic of power quality, focusing…

This story was produced through MarketScale. See how Energy teams put it to work with Customer Stories & Case Studies.

Share

Where did the understanding that power quality was an issue people needed to pay attention to begin? Joe Piccirilli, CEO of Rosewater Energy Group, said it was mission-critical environments where power quality problems first became an issue. Piccirilli and Mario Bottero, COO of Rosewater Energy Group, dove into the topic of power quality, focusing on why it’s so essential in today’s world of multiple devices and IoT.

Why did this particular issue first gain notoriety in mission-critical environments? Piccirilli said it was due to these facilities’ abundance of high calibrated, highly sensitive equipment.

“Equipment that’s calibrated on power quality and is sensitive to voltage fluctuation, in those kinds of facilities, had dire consequences,” Piccirilli said. “The equipment went down, and it took forever to recalibrate. And, as we became more technical and the equipment used in these facilities had more and more microprocessors, power quality became incredibly important.”

In short order, the same type of advanced technologies driving mission-critical environments became the norm for healthcare facilities and, now, everyday use items.

“Today, in modern residences, we have highly sophisticated, highly calibrated control systems that are extremely sensitive,” Piccirilli said. “In the best case, these microprocessors lose longevity. In the worst case, they stop functioning.”

So, if the power quality is a problem, what’s the solution? UPS power backups can be a remedy, but even here, not all backup devices are the same.

“The difficulty for the public at large is how to tell whether a device is improving power quality,” Piccirilli said. “One of the things that is incredibly important is if there is a transfer time.”

Transfer time is the amount of time it takes for the backup battery power to kick in. Even a tiny amount can do long-term harm to devices and equipment and eliminate the power quality benefit. In a Rosewater device, transfer time is zero.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale

Facebook – facebook.com/marketscale

LinkedIn – linkedin.com/company/marketscale

Energy: are you visible to AI?

Before they reach out, Energy buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one expert. Imagine publishing your whole team.

This article was produced through MarketScale. Create a free workspace and turn your own team's expertise into articles, video, and social posts. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Energy Insights

A $67B utility merger faces its first major regulatory test as Sen. King asks FERC to block NextEra-Dominion

A $67B utility merger faces its first major regulatory test as Sen. King asks FERC to block NextEra-Dominion

NextEra and Dominion are seeking regulatory approval for a merger valued at $67 billion, which would result in the creation of the world's largest regulated utility. The merger is facing opposition from Senator King, who has asked the Federal Energy Regulatory Commission (FERC) to block the deal. This merger represents a significant development in the energy sector, with potential regulatory challenges ahead.

  • 01NextEra and Dominion propose a $67 billion merger to create the world's largest regulated utility.
  • 02Senator King has requested FERC to block the NextEra-Dominion merger.
  • 03The merger is subject to regulatory approval and faces potential opposition.

Jul 19, 2026

Carbon-free generation spending tops fossil fuels at US utilities for the first time

Carbon-free generation spending tops fossil fuels at US utilities for the first time

In 2024, investments in carbon-free power generation by U.S. utilities surpassed spending on fossil fuels. The total investment in carbon-free generation reached $14.5 billion, slightly exceeding the $13.9 billion allocated for fossil fuel expenditures.

  • 01U.S. utilities invested $14.5 billion in carbon-free power generation in 2024.
  • 02Spending on carbon-free generation surpassed fossil fuel investments for the first time.
  • 03The investment in fossil fuels was $13.9 billion in comparison.

Jul 18, 2026

Energy demand is outrunning the clean energy build: what operators need to know in 2026

Energy demand is outrunning the clean energy build: what operators need to know in 2026

In 2025, global energy demand increased more rapidly than the growth of clean energy sources. Despite $2.2 trillion in renewable energy investments by 2026, fossil fuels still account for 86% of the energy supply.

  • 01Global energy demand outpaced clean energy growth in 2025.
  • 02Fossil fuels continue to constitute 86% of the energy supply.
  • 03Renewable energy spending is projected to hit $2.2 trillion by 2026.

Jul 18, 2026

Explore More Energy Insights

Read more expert perspectives from across Energy.

Browse Energy Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Energy and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512