# The "Sizzle Factor": What Actually Makes a Candidate Stand Out

By Troy Ashby · Published 2026-06-24 · Updated 2026-09-01 · Business Services on MarketScale
Canonical: https://www.marketscale.com/industries/business-services/the-sizzle-factor-what-actually-makes-a-candidate-stand-out
Creator hub: Beyond the Ledger

> Host Troy Ashby on the "sizzle factor": what separates a strong resume from a candidate a hiring team actually remembers.

## Key points

- A strong resume alone is not sufficient; candidates need to stand out.
- Personal qualities and presentation play a significant role in the hiring process.
- The 'sizzle factor' is what makes a candidate memorable to hiring teams.

On this episode of Beyond the Ledger, host Troy Ashby talks with a leader shaping accounting and finance. Watch the full conversation above.

Host Troy Ashby breaks down the "sizzle factor": the qualities beyond a resume that make a finance or accounting candidate stand out in a hiring process.

Tags: hiring, accounting, finance, recruitment, candidate assessment

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